Clinique and Daz 3D have collaborated with a diverse group of leading, global makeup artists and creators, including Tess Daly, Sheika Daley, and Emira D’Spain, to design the exclusive NFT “Metaverse Like Us” campaign that challenges unrealistic beauty standards and champions individuality in the metaverse.
Visit Clinique on OpenSea
Clinique and Daz 3D have collaborated with a diverse group of leading, global makeup artists and creators, including Tess Daly, Sheika Daley, and Emira D’Spain, to design the exclusive NFT “Metaverse Like Us” campaign that challenges unrealistic beauty standards and champions individuality in the metaverse.
Visit Clinique on OpenSea
Together, our brands are dedicated to increasing inclusivity everywhere — to be in the service of all skin and bring joy and optimism to the metaverse.
Our inclusive group of makeup artists each curated two looks, for a total of six, to fit the diverse skin tones, face shapes, and hairstyles in the NFP collection.
As a UK makeup blogger and former fashion stylist with spinal muscular atrophy, Tess Daly works to inspire other disabled people to pursue their love for makeup.
Known for her ingenious approach to artistry unparalleled to most, Sheika Daley is one of the most sought-after make-up artist in the entertainment industry.
Emira is a beauty content creator and the first Black trans woman to model for Victoria’s Secret. She shares easy-to-follow makeup tutorials on TikTok with dazzling authenticity.
Our socially conscious collaboration with Clinique drives optimism and a fully inclusive community in the metaverse. The “Metaverse Like Us” campaign is designed to create impactful change and build a more inclusive world of beauty in Web3 while addressing the lack of diverse avatars and marginalization in the digital world.
In the Metaverse, as it stands today, only 20% of users and creators are women, less than 16% of all NFT artists are female, and NFTs with avatars of color and disability are valued lower than white avatars. The “Metaverse Like Us” campaign celebrates all beauty and highlights communities not currently represented in the digital world.
Daz and Clinique are taking an innovative approach to sustainability with cross-chain upgrades via Polygon, an interoperable scaling solution for Ethereum. Clinique tokens are a Polygon drop that can be applied to the NFP Ethereum collection, all while consuming a fraction of the electricity of other blockchains. Terms and Conditions
Daz 3D is a leader in NFT strategy, marketing & full-stack development, including generative PFP collections. The company has worked with iconic brands like Warner Brothers, Champion, Coca-Cola, Samsung, Louis Moinet, and others to create cross-chain NFT collections and wearables for the metaverse. In 2021 it partnered with RTFKT (now Nike) to bring 3D utility to CloneX, and Daz has several PFP projects slated for 2022.
